The Martha's SOS Blog

Martha Christie, Online Business Manager and Operations Strategist, writing about business operations and OBM insights at Martha's SOS

Enjoy!

Practical operations thinking for CEOs who are done winging it.

What you'll find here is direct, practical, behaviour-based thinking on running a business that doesn't run on you! Systems, team management, operational strategy, and the honest conversation most business advisors won't have with you.

Updated regularly. Worth your time.

Martha Christie 7/14/26 Martha Christie 7/14/26

How Behaviour Science Makes Your Business Systems Stick

You documented the process. You implemented the system. Your team agreed it made sense. And then, three weeks later, everyone was doing it the old way again. Here is why that happens, and how behaviour science fixes it permanently.